Linkbacks and SEO

If you have your own website, article marketing is a great way to generate traffic and get new customers. In addition to that, it will also generate a higher Google rank and can actually make you look like an expert in your chosen field. All of this can be accomplished for little to no money.

The first concern to be addressed is who is actually going to write the articles. If you do not have the talent, desire or time to do this yourself, you are going to have to hire a freelance writer. Whether you hire one for your staff or use a service is up to you, but make sure you are getting quality articles from English speaking sources. You may have to pay a little more, but these sources will usually provide a much higher quality than those that do not.

When your writers are all lined up, it’s time to start knocking out articles. The first style that you need to look into is SEO Writing. This is Search Engine Optimization and is critical to your success. You will have articles produced with a certain key word density that will help in increasing your Google rank. This is not going to happen overnight, and you will need a steady influx of this type of writing.

The other thing that you are going to make use of is UAW articles. These articles are great for article submission software as you get one original article and 2 rewrites that have the same amount of paragraphs and each one will have the same meaning. The software will mix up the paragraphs as it submits your articles. In effect, you can create hundreds of combinations from the original three articles.

When you are ready to submit your articles, you are going to have to create backlinks to your site. You do this by creating articles that basically talk about the service or product that you are selling. By inserting a link to your site, you create this backlink.

Now this serves two purposes. The first of which is that the person reading the article can use the link to go directly to your site to purchase the service or products that you are talking about in your article. For instance, if you are selling televisions, you can create a link to your site when you mention the name brand or entire title of the TV.

The second reason is the more important one in regards to getting your site noticed. Google and other search engines rank sites by how many links are out on the web that will direct people to that site. The more articles with back links that you provide means a higher index rating on Google. Eventually, you can end up getting front page coverage and that means sales!

The final benefit to article marketing is that you can come off as an expert in your field. By supplying free expert information to people, your advice will be sought out and once the word travels, you begin to get more and more hits. Over time, you can be built up as the authority on the subject and people will begin looking for you on the internet. With a little bit of luck, you can get others to start blogging about you and your site will really take off. And all of this is done with an aggressive article marketing campaign.